Off Topic – Music Videos but On Topic – Customer Engagement

I was an MTV addict when it first started up. Music videos were mesmerizing even though they were pretty simple. So when I’m lucky enough to actually find a good simple music video today I really enjoy it. OK Go has some great videos and I had to share a few links. I don’t know if anyone missed the treadmill video, but I think maybe the new This too Shall Pass video or the marching band version are just as good. You can’t help but smile watching them because these guys seem to be having so much fun.

Note on the YouTube video that it points you to the website to register for a free download of one of the versions of the new song. Build a relationship, keep your customer engaged, and they will be your fans.

I hope they made State Farm pay for the plug!

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