I find it curious how often articles and books touch on the Baldrige criteria but rarely if ever actually refer to it. I read a post by Steve George on Baldrige.com where he wrote “Gill Corkindale is an executive coach and writer based in London. She recently wrote an article about Baldrige for the Harvard Business Review entitled “A Better Decade for Business is Coming” (December 31, 2009). And she wrote it without using the word “Baldrige” once!”
Shortly after reading that post I was listening to HBR Ideacast #180 containing an interview with Tom Davenport a Babson College Professor and coauthor of “Analytics at Work: Smarter, Decisions, Better Results”. In the interview Davenport defines the use of analytics as the systematic use of data and facts and typically quantitative, but can be qualitative as well, analysis to make decisions.” He says analytical leaders “insist on decisions being made on the basis of facts.” And went on to say, “one of the things we tried to focus on in this book is creating a closer linkage between analytics and decision making.”
I’m quite sure Davneport goes on to discuss How-To and Case Studies in the book (which I haven’t read). But the gist of what he discussed in the interview is clearly covered by the Baldrige criteria in Category 4: Measurement, Analysis, and Knowledge Management. Category 4 “examines how your organization selects, gathers, analyzes, manages, and improves its data, information, and knowledge assets and how it manages its information technology” and includes questions such as:
“How do you use…data and information to support organizational decision making and innovation?”
The Baldrige Criteria might be a good primer for Davenport’s new book.